Digtal Marketing IT and Software Web Development

Search Engine Optimization (On/Off Page)

5.0

(1)

3 Enrolled

ehtada

About Course

Here’s a course summary for the SEO course:

This comprehensive SEO course covers everything you need to know to enhance your website’s visibility and performance in search engine results. Starting with an introduction to SEO principles and how search engines operate, you’ll delve into crafting effective SEO strategies tailored to different types of searches. The course progresses to on-page SEO techniques such as keyword research, content creation, and optimizing URL and meta tags. Off-page SEO strategies including leveraging Web 2.0 platforms, guest blogging, and utilizing social media and email for content dissemination are also explored. Finally, you’ll learn how to measure SEO success through metrics like traffic, leads, and rankings, ensuring your efforts yield tangible results. Whether you’re new to SEO or looking to refine your skills, this course equips you with essential tools and insights for effective digital marketing practices.

Course Content

What is SEO?
Search engine optimization (SEO) refers to techniques that help your website rank higher in organic (or “natural”) search results, thus making your website more visible to people who are looking for your product or service via search engines. SEO is part of the broader topic of Search Engine Marketing (SEM).

Types of SEO

00:00
How Search Engines Work

00:00
How to Approach Your SEO Strategy

00:00
SEO Fundamentals Quiz

On-Page SEO
Section 1:Keyword Research Section 2:Website Content/Article Writing Section 3:URL Structure Section 4:Pictures Section 5:Title Tags & Meta Tags Section 6:Headline Tags Section 7:Internal Linking

Off-Page SEO

Measuring Success
Section 1: Traffic Section 2: Leads/ROI Section 3: Indexed Pages Section 4:Inbound Links Section 5: Keywords Section 6: Rankings

Conclusion and Further Learning Resources
In conclusion, keywords are the lifeblood of SEO. By understanding keyword research, recognizing the power of long-tail keywords, and mastering keyword placement and density, you can significantly improve your SEO efforts and boost your website's visibility, traffic, and conversions. For a detailed understanding refer to the links provided below: Advance Websites SEO URL https://youtu.be/bLUkIgY8MTE?si=5GKBkhLksKtY5ftv Technical SEO Projects https://youtu.be/O8tKWYKG4jA?si=FXuLt01ie-i1hSMh SEO Backlinking https://youtu.be/1qMCKYdmWhE?si=raSjwuOSpRku1Pjm

Instructors

ehtada

4.8

242 Students

28 Courses

Feedback

5.0

Total 1 Rating

100%

Review (1)

AA

Abubaker Ajaz

3 months ago

SEARCH ENGINE OPTIMIZATION (ON/OFF PAGE) is a comprehensive course that delves into the essential strategies for maximizing website visibility. Covering both on-page and off-page SEO techniques, it equips learners with practical skills to enhance search engine rankings effectively. Ideal for beginners and professionals alike, this course offers valuable insights into optimizing content, building authority, and driving organic traffic, making it a must-have for anyone looking to master SEO.

Free

Level Intermediate
Total Enrolled 3
Last Updated September 17, 2024

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Search Engine Optimization (On/Off Page)